Three numbers. So you know what to ask for, what to settle on, and when to walk away. Built on 2026 data.
Example output → yours will look like this
Highest
$4,725
your ask
Real
$3,500
your real rate
Lowest
$2,100
your walk-away
10 PlatformsValidated · 20 Profiles3 min · Free
Math baseline: 200+ real brand-deal contracts + 2026 industry data from 12 sources.
15 seconds · 2 fields · instant access
Drop a real email. That's the only filter.
What you get next: instant access to the calculator + a deal teardown email within 5 minutes. Free. No spam. Unsubscribe anytime. Built by Elisabeth (Deel, Criteo, HBO, Bloomberg, McCann credentials).
Common questions
Why do you need my email?+
The calculator is free. The email unlocks it and sends the deal teardown methodology so you can use this on every brand offer, not just one. No spam. Unsubscribe anytime.
How accurate are these numbers?+
Math validated against 20 real creator profiles sourced from Influencer Marketing Hub, IZEA, Influee, InfluenceFlow, Shopify, and 6 other 2026 industry reports. Tier-based CPM decay, engagement modifiers, and platform-specific multipliers all calibrated.
Will this work for my platform mix?+
10 platforms supported: Instagram, TikTok, YouTube, X/Twitter, LinkedIn, Pinterest, Twitch, Podcast, Newsletter, Snapchat. Each with platform-native deliverable types. Multi-platform bundle math built in.
How is this different from Collabstr or Influee's calc?+
Most calcs give you one number then leave you naked in the negotiation. This one gives you three (Highest / Real / Lowest) plus the deal teardown, DM templates, negotiation scripts, retainer pitch, and contract scope, in one output.
Influencer rates are CPM-driven, not flat-rate. Your follower count, niche, audience geography, and brand-match all stack. The Closer Method outputs three numbers, not one.
Your Primary Niche
Brand niche matters more than creator niche. Pick what the deal is about. Compliance niches (finance, healthcare, CBD) pay 1.4-1.8x more.
Audience Geography
Where do your followers live? Tier 1 (US/UK/CA/AU/Western EU) audiences pay 2-3x more than emerging markets because of purchasing power.
75% Tier 1
0%25%50%75%100%
Tier 1 (1.0x baseline): US, UK, Canada, Australia, NZ, Western EU
Credibility multiplier. More deals + more years = higher rates, lower brand risk.
First Deals 0-5 paid deals
Building 5-20 paid deals
Established 20-50 deals
Pro 50+ deals
Brand fit
The most important question. How well does this brand match what you actually post? 10 = your dream brand. 1 = totally off-brand work. Off-brand work costs MORE because you eat audience trust to do it.
7
Solid fit
1 Off-brand510 Dream
Below 6 triggers an off-brand premium (+10-30%). 9-10 unlocks the long-term partner discount path.
NichePlatformsDeliverablesCommercialsYour Rate
Which platforms is this deal on?
Multi-select. Each platform unlocks its own audience inputs below. Cross-platform bundles save 25-35%.
📷
Instagram
Feed, Reel, Story, Carousel, Live
🎤
TikTok
Video, Spark, LIVE
▶
YouTube
Dedicated, Integration, Short
𝒳
X / Twitter
Tweet, Thread, Space
💼
LinkedIn
Post, Article, Newsletter
📌
Pinterest
Static, Video, Idea Pin
🎬
Twitch
Sponsored hour, Full stream
🎧
Podcast
Pre, Mid, Post, Dedicated
📧
Newsletter
Primary, Secondary, Dedicated
👻
Snapchat
Story, Spotlight (50k+ min)
Estimated Real Number
~$0
NichePlatformsDeliverablesCommercialsYour Rate
What's the brand asking for?
Set quantity per deliverable. First of each type charges full rate. Additional same-type deliverables charge at 60% (industry standard volume discount).
Real Number (live)
~$0
NichePlatformsDeliverablesCommercialsYour Rate
Usage Rights0
▾
Always ask the brand: where will my content run, on what channels, for how long? Each right stacks separately. Whitelisting / Spark Ads has a +35% minimum regardless of what the industry calculator says.
Organic on your account
Base
Paid Ads (brand's account) Brand runs your content as ads from their handle
+40%
Whitelisting / Spark Ads Brand runs ads through YOUR handle. +35% minimum.
+35-50%
Brand-channel repost Cross-posted to brand's social accounts
+20%
Modification / Cut-Down Rights
+20%
Geographic Expansion
+30%
Print / Packaging
+25%
Billboard / OOH
+40%
TV / Broadcast
+75%
Perpetual / Full Buyout Perpetual Usage Warning warning will surface on results
+150%
Usage Duration
Exclusivity0
▾
Prevents you from working with competitor brands for a defined window. Brands in saturated niches (beauty, fintech, fashion) push hardest for exclusivity. Always charge for it.
Add-Ons0
▾
Link in bio swap (14d)
$100-2k
Pinned comment
$50-300
Story takeover (full day)
2-3x story
Hook variations (x3)
$150
Rush 48hr
+50%
Raw footage delivery
+30%
Concept / Script
$200
Extra revisions (2)
$150
Multi-location shoot
+40%
Additional talent
$250
Props / Styling
$150
Captions / Subtitles
$100
Custom Thumbnails
$200
Branded discount code
+$300
Deal Structure
▾
53% of 2026 deals are hybrid (base + commission). 54% of mid-tier creators carry retainers. Generic calcs only output flat-fee. Yours outputs all three.
Flat One-Off
100%
Single payment, single deliverable scope
Hybrid + Commission
50%
Reduced base + 10-20% on tracked sales
Monthly Retainer
3/6/12 mo
Discounted monthly recurring
Real Number (live)
~$0
NichePlatformsDeliverablesCommercialsYour Rate
✔ Here are your three numbers
Your three numbers.
Highest is what you ask for first. Real is what you actually want to settle on. Lowest is the line you never cross. One-number calculators leave you with nothing to negotiate.
Your Highest
$0
What you say first. 135% of Real. Brands counter, you land at Real.
Your Number
Real Number
$0
What you settle on. Sourced 2026 data + all multipliers. This is the fair number.
Lowest
$0
Never below. 60% of Real. Anything under: brand is testing you. Hold the line.
Flat One-Off
$0
The Deal Scorecard
Deal Teardown
Your one-page negotiation kit. Save it, print it, walk into the deal with it.
What this brand is paying for (ranked)
The one usage right you should push back on
Renewal clause you should add
If they say no
If they say yes too fast
Rate Confidence Score
5-dimension scoring. How defensible is your Real Number?
You vs Market Median
How your Real Number compares to the market average for your tier and platform mix.
3-Option Menu for the Brand
Present three packages. Brands pick the middle 65% of the time. The middle one is engineered to be the Real Number.
Monthly Income Projector
If this Real Number is your baseline, here's what different deal cadences produce.
Per-Platform Breakdown
Per-Deliverable Breakdown
Want the full cold-pitch + follow-up sequence? 20+ scripts in the Toolkit.$147 →
Ready-to-Send DM · 3 Tones
Personalize the [brackets]. Per the Closer Method: never quote your number in the first cold DM. Earn the yes to "want me to send the structure?" then ship the rate in follow-up.
Follow-Up Strategy
When to send what after you drop the quote. Don't ghost. Don't double-text in 24 hrs either.
Retainer Pitch (3 / 6 / 12 month)
If this brand is repeat-deal material (Brand fit 7+), pitch the retainer. 2026 mid-tier creators carry retainers at 54% adoption. Lock recurring income.
Retainer pitch scripts + brand email templates live inside the Closer Method Toolkit.Get them →
Negotiation Scripts
Word-for-word for the four most common pushbacks.
Need scripts for 20+ more objections? The Closer Method Toolkit covers everything from "we already have an influencer like you" to "we can only pay in product." $147 founding →
Brand Psychology Briefing
What this brand is probably thinking. How to position yourself.
Risk Assessment
Red flags and protections for this specific deal.
Strategic Briefing
Scope of Work Template
Drop this into your contract email. This is a template, not a legal contract. Consult a real lawyer for enforceable docs.
Share with a creator who needs this
$147 Founding
Next step
You have the rate. Now close the deal.
The Closer Method Toolkit: the full pitch-to-close playbook brands actually respond to. Cold-email scripts, follow-up sequences, negotiation frameworks, contract templates. Built from real Deel, Criteo, HBO, Bloomberg, and McCann brand-deal closes.
Founding price for the first wave of buyers. Price moves to $297 once founding wave closes.
The Closer Method by Elisabeth · UGC Rate Calc · Toolkit $147 2026 sourced data: Influencer Marketing Hub, IZEA, Influee, InfluenceFlow, Social Cat, Beehiiv, StreamScheme, Nowadays Media