the 21-day ship plan · free starter

the 21-day ship plan · free starter

ship your first paying client in 21 days.

the whole map is below. day 3 you ship your homepage. day 15 your go-to-market. day 21 you close. drop your email and i'll send it as a file you can follow.

the full 21-day map · free day 3 you ship · day 21 you close in your inbox in 60 seconds

already in? install the full 27-skill toolkit →

the 21-day calendar

the exact map. day-by-day. file-by-file.

this is not "watch the videos and figure it out." this is "day 3, run ai-builder-website, ship your homepage." every day has a deliverable. every deliverable is a finished file. drop your email above and the whole map lands in your inbox as a file you can follow.

week 1 · install + ship the foundation

day 1install the 27-skill toolkit. fill the brain doc (5 questions, 10 min).ai-builder-start-here
day 2design your 3-tier pricing with anchoring psychology.ai-builder-pricing-strategy
day 3ship your homepage. single HTML file. drop into netlify drop, live URL in 60 sec.ai-builder-website
day 4build the lead magnet people actually finish.ai-builder-lead-magnet
day 5ship the FAQ that doubles as sales tool + the booking page.ai-builder-faq-page + ai-builder-booking-page
day 6write the 4-email welcome funnel that converts.ai-builder-email-funnel
day 7extract your voice from real writing samples · every output 10x sharper.ai-builder-brand-voice

week 2 · audience + outreach

day 890-day marketing strategy with positioning, channel mix, monthly targets.ai-builder-marketing-strategy
day 9analyze competitors + find the white-space they miss.ai-builder-competitor-analysis
day 10interactive quiz + 30-day social calendar (5 hook formulas).ai-builder-interactive-quiz + ai-builder-social-calendar
day 11ship the interactive pricing calculator (lead-magnet variant).ai-builder-pricing-calculator
day 12partnership proposals + referral program (30%+ activation mechanics).ai-builder-partnership-proposal + ai-builder-referral-program
day 13map workshop/webinar/launch event for next month.ai-builder-event-marketing
day 14resource library (members-only) to anchor recurring value.ai-builder-resource-library

week 3 · GTM + close + reflect

day 15ship your go-to-market plan · TAM/SAM/SOM · ICP · 90-day sequence.ai-builder-go-to-market
day 16write your positioning statement · April Dunford framework.ai-builder-positioning
day 17ship business plan + YC-quality pitch deck (investor/bank grade).ai-builder-business-plan + ai-builder-pitch-deck
day 18premium client intake + welcome packet (concierge feel).ai-builder-client-onboarding + ai-builder-welcome-packet
day 19set up sales-page-ready testimonial collector.ai-builder-testimonial-collector
day 20map the 4-week trust-based launch plan + course outline.ai-builder-launch-plan + ai-builder-course-outline
day 21close your first paying client. run annual review to plan next 90 days.ai-builder-annual-review

sound familiar?

everyone who needed this 21 days ago.

scroll r/Solopreneur, r/EntrepreneurRideAlong, r/passive_income, or r/nocode and it's the same story on repeat. the fix is a dated plan with a finished file for every day. free to start.

"i don't need another framework. i need a 21-day plan with the actual files."

"6 months on linkedin. 0 paying clients. what am i actually doing wrong?"

"i can build the thing. i can't get the first sale. that's the whole problem."

"every 'how to get clients' video is the same: post more. i posted more. nothing."

"ADHD. cannot watch 8 hours of video. give me the plan with dates."

"$1,200 in unfinished courses. one more thing that promises clients. why is this different?"

get your 21-day plan

drop your email. the plan + 4 files land instantly.

the full 21-day ship map as a file you can follow, plus the one skill that converted me, brain-doc lite (3 questions), and the 60-second install guide. in your inbox in 60 seconds.

the map lands the second you hit send.

followed the free plan? here's every skill behind it.

the full toolkit · what it unlocks

27 skills behind the 21-day plan.

each day's task is one .md file. self-contained input, tested output, working example. paste it, it runs.

01 · ship things on the internet

website · lead-magnet · booking-page · faq-page · interactive-quiz · resource-library

6 skills behind days 3-7. ship deployable HTML files. drop into Netlify Drop, live URL in 60 seconds. tested in real client deals.

02 · funnels + email

email-funnel · launch-plan · event-marketing

3 skills behind days 8-10. ship the connective tissue. 4-email welcome sequence, 4-week trust-based launch plan, full event marketing roadmap.

03 · offers + pricing

pricing-strategy · pricing-calculator · partnership-proposal · referral-program

4 skills behind days 4-13. 3-tier pricing with real anchoring psychology. partnership proposals that get replied to. referral mechanics that hit 30%+ activation.

04 · strategy + GTM · 2 NEW

go-to-market · positioning · marketing-strategy · competitor-analysis · business-plan · pitch-deck

6 strategy skills. GTM ships TAM/SAM/SOM + ICP + 90-day sequence (case-interview ready). positioning follows April Dunford. business plan + pitch deck both investor-grade. day 21 closes with a strategic move.

05 · clients + delivery

client-onboarding · welcome-packet · testimonial-collector · course-outline

4 skills behind days 15-19. handle premium client experience. concierge intake. printable welcome packet. sales-page-ready quote collector.

06 · voice + content

brand-voice · social-calendar · annual-review

3 skills behind days 11-12 + ongoing. extract your voice from real writing samples. 30-day social calendar. year-end review when you close day 21.

+ orchestrator

start-here · routes you to the right skill

day 1. type "/start-here" in any new chat. it asks 5 questions, saves your brain doc, routes every future ask to the right specialist. install this first.

+ brain doc

the 5-question business context layer

day 1. fill once. attach to any chat (paperclip icon) or upload to Project knowledge. every skill knows your niche, voice, audience, offer. no more "as a helpful assistant" outputs.

+ install guide

60-second install · 4 screenshots · copy-paste only

works in Claude Projects, ChatGPT custom GPTs, Cursor rules, Gemini Gems. one file format, every platform.

the price math

what an agency would charge to ship the same plan.

real ranges, not guru inflation. AI consultants bill $100-$200/hr. sales coaches charge $500/hr. close consultants run $3,000-$10,000/launch.

27 production-tested skills (4 hrs each, refined)$10,800
21-day day-by-day ship calendar$2,000
brain doc + onboarding$1,000
unlimited custom rebuilds (retainer)$1,500/mo
monthly updates forever (sub)$50/mo
agency replacement cost $13,400+ the toolkit

one time. you keep the files and every monthly update after, forever.

the made-to-work guarantee

every skill is made to work for your business. or i rewrite it until it does.

tell me what's not fitting and i rewrite the skill for your specific business, free, as many times as it takes. that's the whole guarantee.

rewritten for your niche

a skill doesn't fit? i rebuild it custom.

DM me on instagram, tell me what's not working, i rewrite the skill for your specific business. free, as many times as you need. this is the differentiator. no other product on the internet includes this.

no time limit

month one or month twelve, same free rewrite.

the made-to-work guarantee never expires. use it for a year and a skill still doesn't fit? same DM, same free rewrite. you are never stuck with a skill that doesn't work for your business.

ready to run all 21 days?

install the full toolkit, one time.

all 27 skills behind the plan, the brain doc, the install guide, the made-to-work guarantee, monthly updates forever. one price, one time. lifetime updates.

install the plan

made to work for your business free rewrites, as many as it takes monthly updates free, forever

questions people actually asked

straight answers, friend to friend.

do i have to pay to get anything?

no. the 21-day ship map plus a 4-file starter pack is free. drop your email and it lands instantly. the full 27-skill toolkit unlocks every skill behind the plan, but the free files are yours either way.

what if i don't close on day 21?

the 21-day plan is the floor, not the ceiling. most builders close their first paid client between day 15 and day 35. the plan gives you a deliverable every day so you always have the next move. if you do the work and still aren't closing, DM me, we debug it together. that's the made-to-work guarantee.

what if a skill doesn't fit my niche?

DM me on instagram. tell me what's not working. i rewrite the skill for your specific business and send it back, free, as many times as it takes.

do i have to follow the 21 days exactly?

no. the calendar is a map. some people compress it to 14 days, some stretch it to 6 weeks. the order matters more than the speed: brain doc → offer → page → outreach → close → deliver. don't skip days 1-3 even if you're impatient.

what if i'm not sure it'll work for me?

the free 21-day plan plus starter pack lets you test the exact workflow before you buy. and once you're in, the made-to-work guarantee means i rewrite any skill until it fits your business, free, as many times as it takes. you're never stuck with something that doesn't work.

does it work in chatgpt / cursor / gemini?

yes. .md is universal. drop into ChatGPT custom GPTs, Cursor rules, Gemini Gems, Perplexity collections. one file format, every platform.

start free · upgrade when you're ready

grab the 21-day plan now. the full kit is one payment, one time.

free plan today · full toolkit one time · updates forever · made to work for your business.

get the free 21-day plan →

or install the full toolkit →

just want the toolkit without the calendar? see the 27 claude skills toolkit.