the ai challenge · at your pace
Build the AI systems that run your work, business, and life.
Most people save AI tips and never build a thing. This is 30 days of copy-and-paste builds. Each day you build one real system, in your voice, and keep it. No videos to sit through, no live calls, no fluff.
made to work · build it and if it doesn't run in your voice, I fix it with you
I run my work on AI. Now I'll walk you through building yours.
I use AI for the research, the writing, the follow-up, the planning, and the offers I used to grind out by hand. Not with fancier prompts, with real systems: the profiles, the agents, and the files that do the job the same way every time. Over 30 days I build them with you, one at a time. You are not collecting AI tips. You are putting them to work the same day.
AI is the skill deciding who pulls ahead now.
You save the tip. You try the tool for an afternoon. Then you go back to doing it by hand, because nothing you saved ever turned into something that runs. That is the gap, and it widens every week. This challenge closes it the only way it closes: you build the systems yourself, and from then on they do the work.
I'm not here to turn you into an engineer.
I spent ten years closing enterprise deals. I am not a developer and you do not need to become one. You type what you want in plain English and the tools do the rest. Content, planning, research, your job, your business, your week. One skill sits behind every one of those. I built it, I use it daily, and now it's your turn.
Hey, I'm Eli.
I started with a blank chat and no technical background, same as you. I worked with Deel, Criteo, HBO, Bloomberg, McCann, Y&R, and Autodesk, and when AI showed up I did the thing most people skip: I stopped asking it questions and started building systems I own.
I still would not call myself technical. That is the point. If you can type, you can build what I build. I'll show you exactly how I think about it, then you build your version.
You're learning from someone who's done it, with people who've felt it.
"I was mid-negotiation for 2 videos at $150. I tried her strategy instead and closed at $800. She knows ball."
"wow 😍 the kit is perfect, you can ask it questions to navigate inside it. it's the evolution of the closer kit."
"there are people out there like you who have gone before me and actually grab a hand and pull, not just extend one. you're teaching me a lot."
30 days. One system at a time.
Get clear. Get set up. Know what you're building.
A short written setup so you know exactly what you're building.
- The 30-day map and how to use AI in your real work and life
- Get your tools set up, even if you're starting from zero
- How the hub works, and how to go at your own pace
Build the foundation that makes everything else work.
Five core builds, the base every later system runs on.
- Teach AI your voice and context so nothing comes out generic
- Set up your tools, memory, files, and projects the right way
- What an agent actually is, and build your first one
- How to check the output and trust what it gives you
Build your AI system for life, work, and business.
Every day you build a real system you keep.
- Your own AI agents from scratch, the right way
- Systems for your job or role, so AI is part of how you work
- A personal system that plans your week and gives you hours back
- The content, follow-up, and offers, drafted in your voice
- Multi-step workflows, and building a site or app with no code
- A full written breakdown of a real business, start to finish
How your 30 days actually run.
Everything in one place
One private page with all 30 builds, written out. Lifetime access, on any device.
A new build every day
Each day is the exact thing to paste into Claude, plus how to run it. You build, you don't watch.
You keep what you build
Each build becomes a system you own and reuse. Copy it, run it, save it. It's yours for good.
Made to work
If a build doesn't run in your voice, you tell me and I fix it with you until it does.
Everything you keep, stacked.
Ready-to-run AI agents
Starter agents you deploy the same day and make your own.
The voice setup
Teach AI to write like you once, so email, posts, and content sound like you.
Build a site or app with no code
Step by step, freelancer-quality, done in a weekend.
The content engine
The exact way I turn one idea into a week of content in my voice.
New builds added over time
When I make a new build worth keeping, it lands on your page free.
Lifetime access to the hub
Every build, prompt, and agent stays on your page. It never expires.
Add it all up.
founding price · one payment, lifetime access, no subscription. this is the lowest it will be, and it rises as the challenge grows.
join the challenge →This is not a "become an AI expert overnight" challenge.
A skill takes reps. Some days early on you'll feel behind, and that's normal. I'm not going to promise you riches or full automation in 30 days. What I promise is the most complete, genuinely useful AI training I know how to give, and systems woven into your real work and life if you show up and do the builds.
Who this is for (and who it isn't).
This is for you if
- you know AI matters but haven't built real systems yet
- you want AI for your job, business, side project, or daily life
- you already use AI but only in scattered one-off chats
- you want step-by-step builds, not another folder of tips
- you'll sit at your computer and actually build along
Not for you if
- you want get-rich-quick prompts
- you'll read along but never actually build
- you expect someone else to build your systems for you
- you expect AI to be perfect with no learning
- you won't put in the reps
FAQ
What if I'm brand new to AI?
Do I need to know how to code?
What tools do I need?
Is this videos?
What if I can't do it every day?
Will this help me at work, or if I own a business?
Is this only for content creators?
Do I get lifetime access?
What if a build doesn't work for me?
Keep using AI randomly, or start building systems.
Keep using it randomly
save more tips, open blank chats, fight for one decent answer, then do the work by hand anyway.Build the systems once
walk out in 30 days with agents and workflows you built, running your work and life, in your voice.Same thirty days either way. A completely different skill set on the other side.
join the challenge →